Our most popular incentive travel destinations

Travel incentives are an employee reward ‘off-shoot,’ and they are rapidly gaining in popularity among UK businesses. Here we look at some of the most sought after destinations of employers and employees alike.

Designed as a tool or method to drive employee (or consumer!) behaviour, travel incentives have been proven to improve profit, cash flow, employee engagement and indeed customer engagement. It has been described as business travel that is designed to motivate or trigger action, as a reward for these actions from employees or business partners, while fostering loyalty and encourages the best from the ‘talent’ within an organisation.

What better way to motivate and inspire than with the offer of incentive travel to your customers or employees. A well-structured travel incentive, places the travel award at the very top of the incentive tree, encouraging participants to hit their targets to win the ultimate travel prize, whilst along the way hitting their core or lower level targets.

With the cold winter weather biting hard and spring seemingly always ‘just’ around the corner, here at NYS, we’ve been searching out some inspiring and stunning incentive travel locations to whet your taste buds and hopefully give you some inspiration as to your next incentive destination:

Paris by Eurostar

Fashion, food and sophistication is just a few things that Paris is renowned for. France’s capital city never fails to inspire whether this is your first or fiftieth time visiting. Take a stroll down the Champs Elysees, sail down the Seine or splash the cash in its many boutiques.

With so much to do and so much to see, this city is the ideal destination for a short break for incentive groups. Whether you are travelling by plane, train or automobile, the city’s excellent transport links mean you can be gazing up at the Eiffel Tower within just a few hours.


Barcelona, a vibrant, cosmopolitan city on the shores of the Mediterranean, is as well known around the world for its football team and the soaring spires of Gaudí’s unfinished masterpiece, the Sagrada Familia. With fabulous food, world class museums, fascinating architecture and endless sightseeing opportunities, Barcelona is a truly world-class choice for your next incentive tour!

The city lends itself naturally to many sightseeing opportunities, learning about different aspects of the city’s past and present or sampling the local delicacies. The city also boasts excellent spaces for niche dining opportunities – from roof-top bars for cocktail receptions, to fantastic restaurants and unique event spaces.


Our Events Team are experts at putting together programmes that really enthuse and incentivise sales teams, so we created a proposal for a long weekend skiing in Zermatt, staying in a 4* superior hotel, with all travel and delicious meals pre-booked, outstanding leisure facilities and all excursions and outdoor equipment included for our client.

We investigated a wide variety of options for excursions and activities, including a visit to the Iglu Dorf – an entire hotel carved from ice, complete with jacuzzi and an ice sculpture workshop, a helicopter trip around the Matterhorn (weather permitting!), or husky sledding. And of course skiing, sledging and snowshoe trail hiking, with all equipment provided.

Las Vegas

The big one, the place where anything can happen! NYS arranged several events and activities during the trip. As our client wanted the trip to be memorable, we suggested a variety of activities for the group. These included; a champagne welcome, a casino school at acclaimed nightclub The Act, a tour of The Hoover Dam, a Red Rock Canyon scooter tour, dinner at Joe’s, Cirque du Soleil’s ‘LOVE’ at the Mirage, a champagne limousine tour of the iconic Las Vegas Strip and a helicopter tour of the Grand Canyon.

On arrival at the airport in Las Vegas in the early afternoon, guests were greeted by the ground agent and taken to their hotel for a champagne welcome.

NYS have successfully rolled out travel incentive plans for several major UK businesses, including a skiing trip to Zermatt for 30 engaged employees and a real touch of luxury for 30 other employees who won a place on their travel incentive, travelling to the bright lights of Las Vegas.

Our in-house events team can help you create the perfect travel incentive, get in touch today and start planning your next sales incentive and we’ll take care of the rest.